1
You’re tired of starting over
You keep telling yourself this will be the last time, but without a clear plan, the same triggers and habits keep pulling you back.
Change your direction in 14 days
Your First 14 Days Alcohol-Free
The 14-Day Sober Strength Reset
A practical daily program to help you stop drinking, manage cravings and build the routines and confidence needed to keep going.
No shame. No labels. Just one clear step each day to help you feel more in control, understand what drives your drinking and begin creating a life you don’t need to escape from.
Start My 14-Day Reset
$197
AUD one-time payment
Start in your own time. Follow one lesson each day. Keep lifetime access to the complete program.
Manage triggers and cravings
Find healthier ways to switch off
Build an alcohol-free routine
This is an educational coaching program and isn’t a medical detox service. If you drink heavily or regularly, experience withdrawal symptoms or are concerned about stopping safely, speak with your doctor or an alcohol and drug service before beginning.
SSS
Sober Strength System
14-Day Sober Strength Reset
In 14 days, you’ll begin learning how to:
- Recognise what triggers you to drink
- Manage cravings and difficult moments
- Calm yourself without reaching for alcohol
- Replace drinking as your off switch
- Create a plan for continuing beyond day 14
More than just trying harder
You already know what drinking is costing you
You may have promised yourself you’d stop, only to find yourself drinking again when the pressure builds. That doesn’t mean you’re weak or incapable of change. It usually means alcohol has become your quickest way to cope, switch off or escape. The 14-Day Reset helps you understand and begin changing that pattern.
2
Alcohol has become your off switch
Stress, exhaustion, loneliness, frustration or the end of a long day can create an automatic urge to drink, even when part of you no longer wants to.
3
You don’t know what to do instead
Removing alcohol can leave a gap. You need practical ways to manage cravings, regulate difficult emotions and get through the moments when you’d normally drink.
4
You want a clear way forward
You don’t need more shame or another lecture. You need one realistic step each day, practical tools you can use and a plan that helps you keep moving beyond day 14.
The Rebuild Method
Removing alcohol is only part of the change
The Reset doesn’t simply tell you to stop drinking and rely on willpower. It helps you understand the pattern, prepare for the difficult moments and begin building something healthier in its place. Self-understanding comes before self-discipline.
1
Recognise
See the pattern
Identify when, where and why you drink so you can begin noticing the triggers, thoughts and situations that usually lead to alcohol.
2
Regulate
Settle the moment
Learn practical ways to slow down, manage cravings and respond to stress or difficult emotions without automatically reaching for a drink.
3
Replace
Fill the gap
Begin replacing alcohol’s role as your reward, comfort or off switch with healthier actions that still meet the need underneath the habit.
4
Rebuild
Create structure
Build simple routines around your mornings, evenings, environment and support so that staying alcohol-free becomes easier to maintain.
5
Rise
Keep moving forward
Recognise the progress you’ve made, strengthen your new identity and create a personal plan for continuing beyond your first 14 days.
One clear step each day
Days 1–4
Understand
Recognise your drinking patterns, triggers and the purpose alcohol has been serving.
Days 5–9
Respond differently
Practise managing cravings, regulating difficult moments and choosing healthier alternatives.
Days 10–14
Build forward
Strengthen your routines, rebuild confidence and prepare your plan for what comes next.
You’re not just counting alcohol-free days. You’re learning how to make those days easier to continue.
Everything you need to begin
Practical support for your first 14 alcohol-free days
You won’t be left wondering what to do next. Each day gives you a clear lesson, a practical action and something useful to focus on. You simply work through the program one day at a time.
Fourteen daily lessons
One structured lesson each day to help you understand your drinking, handle difficult moments and begin building healthier patterns.
A complete workbook
Guided exercises and reflection prompts help you apply each lesson to your own triggers, routines, needs and circumstances.
Craving and reset tools
Simple techniques to help you pause, settle yourself and make a more deliberate choice when an urge to drink appears.
Morning and evening routines
Build simple routines that reduce decision fatigue, create structure and make your alcohol-free days easier to manage.
Your personal continuation plan
Bring everything together into a realistic plan for protecting your progress and continuing after the initial 14 days.
Lifetime program access
Return to the lessons, exercises and tools whenever you need a reminder, a reset or support through another difficult period.
How each day works
1
Watch the lesson
Learn one clear idea about sobriety, cravings, habits, emotions, routines or identity.
2
Complete the exercise
Use the workbook to connect that day’s lesson to your own experience and drinking patterns.
3
Take one practical step
Put what you’ve learned into action and build on it again the following day.
By the end of the Reset
You’ll understand your drinking more clearly, have practical ways to manage difficult moments and leave with a plan for continuing alcohol-free.
Your next step
Give yourself 14 days to change your direction
You don’t need to have everything worked out before you begin. You only need to be ready to take one honest, practical step each day and see what becomes possible.
Included with your enrolment
The complete 14-Day Sober Strength Reset
A structured, self-guided program designed to help you complete your first 14 alcohol-free days while understanding the patterns behind your drinking and building practical ways to keep going.
- Fourteen structured daily video lessons
- Complete guided Reset workbook
- Trigger and craving awareness exercises
- Practical tools for difficult moments
- Morning and evening routine builders
- Personal plan for continuing beyond day 14
- Lifetime access to the complete program
This Reset may suit you if:
You’re ready to stop drinking, want practical guidance and are prepared to take responsibility for completing one lesson and one clear action each day. You don’t need to identify with a label or wait until your drinking becomes worse.
Sober Strength System
Start your 14-Day Reset
$197
AUD one-time payment
- Begin in your own time
- Work through one lesson each day
- Keep lifetime program access
- No subscription or ongoing payment
Secure one-time payment of $197 AUD
Start when you’re ready
Your lifetime access allows you to begin at a time that works for you.
Go one day at a time
Each lesson gives you one clear focus without overwhelming you.
Return whenever needed
Revisit the lessons and tools whenever you need additional direction.
Please stop safely. This is an educational coaching program and isn’t a medical detox service. If you drink heavily or regularly, have previously experienced withdrawal symptoms or are concerned about stopping safely, speak with your doctor or an alcohol and drug service before beginning.
Est. 2024
Built through lived experience
Meet your guide
I didn’t get sober because I hit rock bottom
I got sober because I could see where alcohol was taking me, and I decided I didn’t want to keep going in that direction.
I’m Jason Slade. I’ve spent more than 40 years working in hospitality, including more than 30 years leading kitchens as a head chef. I understand long shifts, constant pressure, disrupted routines and the need to switch off when the day is finally over.
Alcohol became my way of coping. It helped me slow down, numb the pressure and separate work from the rest of my life. But the temporary relief came with a cost to my health, energy, relationships and the person I wanted to be.
Getting sober wasn’t about finding more willpower. I had to understand why I drank, learn how to manage those moments differently and rebuild the routines and identity that had formed around alcohol.
You’re not broken. Your drinking developed for a reason, and understanding that reason gives you somewhere practical to begin.
- Sober since 1 March 2024
- More than 40 years in hospitality
- Qualified life coach
- Counselling training completed
- Mental health studies in progress
- Creator of the Sober Strength System
Jason Slade
Sobriety Coach and creator of the Sober Strength System
The principles behind this Reset
01
Curiosity before judgement
Shame keeps people stuck. Honest curiosity helps you understand what your drinking has been doing for you.
02
Regulate before you remove
When alcohol has been your off switch, you need practical ways to manage the pressure and emotions underneath it.
03
Identity before habits
Lasting change becomes easier when your daily choices begin matching the person and life you’re working to rebuild.
I created the Reset to give you the structure, understanding and practical tools I wish I’d had when I decided it was time to change.
Before you begin
You don’t need to feel completely ready
Feeling uncertain doesn’t mean you’re incapable of changing. It usually means the decision matters. Here are some honest answers to the questions you may have before beginning.
01
No label required
You don’t need to call yourself an alcoholic or explain your decision to anyone before choosing an alcohol-free life.
02
No perfect starting point
You can begin with doubts, fear and unfinished questions. The Reset helps you work through them one day at a time.
03
No shame-based approach
This program focuses on understanding your behaviour and creating practical change, not judging you for your past.
Frequently asked questions
Do I need to identify as an alcoholic?
No. This program doesn’t require you to accept a label. It’s designed for people who recognise that alcohol is affecting their life and are ready to do something about it.
Is this designed to help me drink less?
No. The 14-Day Sober Strength Reset is designed to support 14 alcohol-free days. Its purpose is to help you step away from alcohol, understand the patterns behind your drinking and begin building a different way forward.
What if I’ve tried to stop before?
A previous attempt hasn’t made you incapable of change. It may mean that removing alcohol without replacing the purpose it served left an important gap.
This Reset helps you examine your triggers, routines, emotional needs and coping patterns so you can respond differently this time.
What if I’m not sure I can complete all 14 days?
You don’t need to solve all 14 days today. Your responsibility is to complete the current lesson and take the next practical step. The structure is designed to keep your attention on what you can do now.
How much time will I need each day?
Most people should allow approximately 20 to 30 minutes for the daily lesson and workbook activity. Some reflection exercises may take longer depending on how deeply you choose to work through them.
Can I complete the program around shift work?
Yes. The Reset is self-guided, so you can complete each lesson at a time that works with your routine. You’ll also keep lifetime access, allowing you to revisit any lesson when needed.
Is this only for people working in hospitality?
No. Jason’s background gives him a strong understanding of hospitality pressure, long shifts and using alcohol to switch off, but the program is suitable for adults from any background who are ready to stop drinking and rebuild.
Do I receive personal coaching with the Reset?
The $197 Reset is a self-guided program and doesn’t include private coaching. It gives you the lessons, workbook and tools needed to work through the 14 days independently.
Private coaching is available separately for people who want individual guidance, accountability and more personalised support.
What happens if I drink during the 14 days?
One difficult moment doesn’t erase everything you’ve learned. Return to the program, examine what happened honestly and use it as information about the trigger, need or situation that still requires attention.
The goal isn’t perfection. The goal is greater awareness, responsibility and a stronger response next time.
Is this a medical treatment or detox program?
No. The Reset is an educational sobriety coaching program. It doesn’t diagnose or treat alcohol dependence, mental health conditions or other medical concerns, and it isn’t a substitute for medical care.
If you drink heavily or regularly, have experienced withdrawal symptoms or are unsure whether stopping suddenly is safe, speak with your doctor or an alcohol and drug service before beginning.
How long will I have access?
Your purchase includes lifetime access to the complete program. You can return to the lessons, exercises and practical tools whenever you need a reminder or reset.
Fourteen days won’t rebuild your whole life
They can give you enough distance from alcohol to think more clearly, understand your patterns and begin proving to yourself that another direction is possible.
Need immediate or medical support? Contact your doctor, an alcohol and drug service or emergency services when urgent help is required. The 14-Day Reset is educational coaching and isn’t crisis care, medical treatment or a supervised withdrawal service.
One honest step
You already know what continuing in the same direction costs
You don’t need another promise that you’ll deal with it eventually. Give yourself 14 alcohol-free days, a clear structure and the opportunity to discover what can change when you begin.
Your 14-day starting point
Start rebuilding with the Sober Strength Reset
This self-guided program gives you one lesson and one practical action each day. You’ll begin understanding why alcohol became your off switch, develop different ways to respond and build a plan for continuing beyond day 14.
- Fourteen structured daily video lessons
- Complete guided Reset workbook
- Trigger and craving awareness exercises
- Practical tools for difficult moments
- Morning and evening routine builders
- Your personal plan for life beyond day 14
- Lifetime access to every lesson and resource
You don’t have to rebuild everything today. You only need to stop repeating the same promise and take your next honest step.
Sober Strength System
14-Day Sober Strength Reset
$197
AUD one-time payment
- Begin when you’re ready
- Complete one lesson each day
- Keep lifetime program access
- No subscription or ongoing payment
Secure one-time payment of $197 AUD
Fourteen days won’t solve every problem, but they can change
the direction you’re heading.
Start with the first lesson, take the first action and allow yourself to discover what becomes possible without alcohol controlling the end of your day.
Please stop safely. The 14-Day Sober Strength Reset is an educational coaching program and isn’t medical treatment, crisis support or a supervised detox service. If you drink heavily or regularly, have previously experienced withdrawal symptoms or are concerned about stopping safely, speak with your doctor or an alcohol and drug service before beginning.